PRIDE Northshore raised funds to cover the cost of a 6-week billboard ad in St Tammany. A 23 ft billboard posted May 22 - June 30 on Hwy 190 in Covington (between 13th & 14th Ave) that will receive an estimated 833k views. The billboard serves to remind folks that St Tammany is home to thousands of LGBTQ+ people, and to invite more LGBTQ+ folks and allies to join in and help build a stronger, more inclusive community. If you take pics of the billboard, please use #PRIDEnorthshore when posting to social media.